Evers says stay at home order could be extended; local media buys it hook, line, and sinker

UPDATE: Gov. Evers has declared an extension with no input from the legislature. I’ll admit I’m not clear on his authority to do so. There have been many conflicting reports.

The Milwaukee Journal Sentinel is misleading the public, big time.

In one of their headlines online:

Evers signals it could be a month before stay-at-home, school closure orders are lifted

Written like true cheerleaders and water carriers for the ultra liberal in the governor’s mansion.

Did they flunk journalism school?

The final, I mean last sentence in their online article says:

“The Legislature would have to extend the declaration, under state law.”

Meaning, the governor has no authority whatsoever to extend his own stay at home order. None. Zero. Bupkis. But when he made his ridiculous statement, the media ran with it.

There’s a basic rule in journalism that’s broken all the time. That is you never bury the lead. As in lead sentence. As in the first sentence, maybe the second, in an article.

I refer you to the Poynter Institute. From their website:

Poynter champions freedom of expression, civil dialogue and compelling journalism that helps citizens participate in healthy democracies. We prepare journalists worldwide to hold powerful people accountable and promote honest information in the marketplace of ideas.

Founded in 1975, Poynter is an inspirational place but also a practical one, connecting the varied crafts of journalism to its higher mission and purpose. From person-to-person coaching and intensive hands-on seminars to interactive online courses and media reporting, Poynter helps journalists sharpen skills and elevate storytelling throughout their careers.

Also from their website, “The power of leads.”

When journalists talk about beginnings of stories the word they use is lead. Sometimes it’s spelled “lede,” a throwback to the precomputer age when the word for first paragraphs had to be distinguished from the word for the molten lead used to print newspapers. Leads are the foundation of every news story, no matter what the medium.

An effective lead makes a promise to the reader or viewer: I have something important, something interesting, to tell you. A good lead beckons and invites. It informs, attracts, and entices. If there’s any poetry in journalism, it’s most often found in the lead.

The folks that run the daily newspaper aren’t Rhodes Scholars, but they’re not idiots either. They realize that a lot of readers will never get to the last sentence.

“The Legislature would have to extend the declaration, under state law.”

And thus, there are a ton of people thinking the stay at home order is that much closer to Memorial Day.

Just a guess. Senate Majority Leader Scott Fitzgerald and Assembly Speaker Robin Vos are no guarantee to be played by Gov. Evers. But you’d never know that reading the Journal Sentinel that didn’t quote Fitzgerald or Vos.

 

 

 

 

 

 

Meaning, the governor has no authority rty to extends his own stay at home order. None. Zro. Bupkus.

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One thought on “Evers says stay at home order could be extended; local media buys it hook, line, and sinker

  1. Pingback: My Most Popular Blogs (04/20/20) | This Just In… From Franklin, WI

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