According to the latest cable-news ratings, CNN’s total audience in prime time was well under a million viewers — 767,000 — while Fox News led all cable channels with a total audience of 2.395 million. MSNBC was in second place overall with 1.66 million total viewers. April ranks as CNN’s lowest-rated month among total viewers in nearly four years, since October 2015.
Among viewers 25-54, the demographic most coveted by national advertisers, the falloff for CNN was even more stark: down 41 percent. CNN drew 198,000 viewers in the demo, behind MSNBC (255,000) and Fox News (389,000).
Rich Noyes, the Research Director at the Media Research Center, has come up with nine things that right now are more popular than CNN, and it’s pretty pathetic.